Manulife Vitality is a term life insurance product offered by Manulife. It has all the standard features of a regular term life policy plus rewards tied to healthy living.
By tracking exercise (even standing hours) the insured gets rewards: discounted life insurance premiums, Amazon gift cards, Apple watch financing and even discounted nights at www.hotels.com.
To be frank, the idea is that healthier people don’t die as often so the insurer pays out less in claims. The insurer in incented to reward healthy people. It’s a win-win this way.